Bingoya in Shinjuku is where traditional Japanese craft shopping begins and ends - a visit here is all you need to fulfil all your Japanese craft desires.
Bingoya - image © Florentyna Leow
With shops and districts in Tokyo often specializing in one theme or another (Kappabashi’s Kitchen Street comes to mind), one of the great difficulties of souvenir shopping in Japan is finding a variety of high-quality craft products in a single building where you can choose and compare.
Bingoya - image © Florentyna Leow
This is where Bingoya comes in. This five-story building in Shinjuku has one of the widest selections of Japanese crafts in Tokyo. There are few other places where you can find quality kimono fabric bags, Arita ceramics, lacquerware, traditional wooden folk toys, indigo-dyed blouses, metalwork and glassware all under a single roof. And we haven’t even scratched the surface of their offerings yet.
Bingoya - image © Florentyna Leow
Though it’s located in Shinjuku Ward, the nearest station is actually Wakamatsu-Kawada on the Toei Oedo line. For this reason, Bingoya tends to attract serious shoppers rather than casual browsers. To that end, though, they’ve taken care to prepare various pamphlets and flyers in English about the various crafts on display, so the chances are that you’ll be able to understand what you’re looking at.
Bingoya - image © Florentyna Leow
Bingoya also ships internationally, so if you can’t fit that huge ceramic vase in your suitcase, you can have it delivered right to your doorstep.
Bingoya - image © Florentyna Leow
English name:
Bingoya (Japanese crafts)
Japanese name:
備後屋
English address:
10-6 Wakamatsu-cho, Shinjuku-ku, Tokyo, 162-0056
Japanese address:
〒162-0056 東京都新宿区若松町10-6
Opening hours:
10am-7pm
Closed Monday, third Saturday and the next Sunday (except May, August, November and December)
Nearest Transport:
Subway: 1-minute walk from Wakamatsu exit of Wakamatsu-kawada Station on the Toei Oedo line.
Telephone:
+81-3-3202-8778
Website:
Official website (English and Japanese)
Near To Here:
Bingoya is located in Tokyo's Shinjuku district. See our complete list of things to do in Shinjuku, including places to eat, nightlife and places to stay.
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